Control4, which is a home technology (“smart home”) supplier, took itself public in August. Here’s what GreentechMedia said (among other things) in an article about the company and the IPO’s aftermath:
What Control4’s success so far means to the home energy management sector is less clear, however. Control4’s technology is now installed in about 120,000 homes across the country, giving it a significant market share in a still-new market. But while the company did raise money and set up utility partnerships on the home energy management front back in 2008 and 2009, it publicly abandoned those efforts last year.
Instead, it decided to concentrate on what its customers and dealer/installer partners really seem to want: home entertainment, home security, and the ability to manage all these home systems via mobile devices, home computers and other such tools of the modern age.
Control4 isn’t alone in making these kinds of decisions. Homeowners tend to care a lot more about comfort, safety and convenience than they do about reducing electricity bills that still add up to a relatively tiny portion of overall household expenses. Energy-specific home monitoring and management platforms from Google and Microsoft have been launched with great fanfare, only to fold quietly after being unable to convince homeowners to sign up.
About the stock: CTRL is the stock symbol. Ended trading on Day One (which was 8/2/13) @ $20.05. Closed yesterday (8/21) at $19.50, after hitting an intraday low of $19.00 — the lowest price at which the stock has traded so far. According to GreentechMedia, the stock was initial offered at $16.
Source: http://electricalcontractor.com/?p=10785
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